The objective is to train professionals who can manage the complexity of the process of ideation, design, and realisation of consumer products within global decision-making and production mechanisms, integrating typical design knowledge with materials knowledge, and with the ability to innovate processes and products using sustainable materials and advanced technologies. Additionally, they will be encouraged to conduct research and experiment to keep pace with the rapidly changing contexts characterised by high innovation. They will also be able to assess the impact of innovation in terms of environmental and social sustainability. Graduates will be able to apply their knowledge and understanding in complex and multidisciplinary contexts related to the field of product design

At the end of the two-year course a 2nd level Academic Diploma in Multimedia Design is awarded, equivalent to Master's degree EQF7.

To obtain the 2nd level Academic Diploma the student must have acquired 120 academic training credits (CFA) in the measure of 60 credits for each of the two academic years.

The course is structured over 3 years, divided into 6 semesters. The courses are divided into:

• Theoretical Courses (T)
• Theoretical/Practical courses (T/P)
• Laboratory Courses (L)

The exams and interviews are divided into:

• Semester Exam (E)
• Proficiency Exam (ID)
• Interviews (C)

The professional profiles of the graduate are compatible with the following activities:

• In large companies, also in coordination with potential external suppliers, for the management of complex and integrated projects;
• in small and medium companies, for the management of the project in connection with production, marketing and technicians, including production and appropriate feasibility tests, in competition with corporate bodies;
• In large companies, also in coordination with potential external suppliers, for the management of complex and integrated projects;
• In startups and new small and medium enterprises capable of supporting innovative processes in the field of industrial product design.